Ask GEO...

AI SummaryGEO (Generative Engine Optimization) is emerging as the new critical strategy for brands in the AI era, shifting focus from traditional SEO's webpage ranking to optimizing content for AI models to naturally recommend brands in generated answers. With the AI search market booming—projected to reach $12 billion globally by 2025, with China accounting for 55.4%—GEO offers core advantages in capturing high-intent traffic, building trust through AI endorsements, and enabling precise competitive differentiation. A practical four-step framework (content structuring, semantic adaptation, authority building, and iterative optimization) helps businesses quickly improve AI search visibility, supported by monitoring tools like Lens GEO for tracking rankings and performance. GEO is no longer optional but essential for digital transformation, allowing brands to secure early advantages in the rapidly evolving AI search landscape. (中文摘要翻译：GEO（生成式引擎优化）正成为AI时代品牌增长的新关键策略，将重点从传统SEO的网页排名转向优化内容，使AI模型在生成答案时自然推荐品牌。随着AI搜索市场蓬勃发展——预计到2025年全球规模达120亿美元，中国占55.4%——GEO在获取高意向流量、通过AI背书建立信任及实现精准竞争差异化方面具有核心优势。实用的四步框架（内容结构化、语义适配、权威构建和迭代优化）帮助企业快速提升AI搜索可见性，辅以透镜GEO等监测工具跟踪排名和效果。GEO已从可选项升级为企业数字化转型的必选项，让品牌在快速演变的AI搜索格局中抢占先机。)